AI Chatbot for Shopify Stores & Websites | Stuv AI
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Site Assistant

An AI chatbot for your Shopify store that answers, recommends and captures leads

Install the Site Assistant on Shopify or any website. It answers questions from your own documents and store data, shows product cards, asks your lead-form questions and hands qualified leads to your CRM.

  • Shopify app or script
  • Answers from your knowledge base
  • Product recommendations
  • Leads with full transcripts
Why it matters

Visitors leave with unanswered questions

Shoppers ask the same questions — delivery times, sizes, materials, customisation, EMI — often outside business hours. If nobody answers, they leave, and you never learn who they were.

The Site Assistant answers instantly from your own information, suggests the right products and collects contact details during the conversation, so every serious visitor becomes a lead you can follow up.

How it works

How to use Site Assistant in 4 steps

  1. 1

    Install

    Add the Stuv Site Assistant Shopify app, or paste the chat widget script into your site.

  2. 2

    Add knowledge

    Upload text, CSV or Markdown files, or sync your Shopify store.

  3. 3

    Configure lead questions

    Choose the fields the assistant asks visitors for.

  4. 4

    Follow up

    Read transcripts, open lead profiles and follow up by email or AI call.

Capabilities

What you can do with Site Assistant

Grounded answers

Responses come from your uploaded knowledge and store data.

Product cards

Recommends products with images and links inside the chat.

Lead forms in chat

Custom questions asked conversationally.

Qualified leads list

Visitors who shared contact details, with their full conversation.

Lead timeline

Original inquiry, replies and follow-ups in one profile.

Follow-up from the lead

Email replies via Gmail and AI voice calls.

Who it’s for

Built for how your business sells

Shopify D2C stores

Answer pre-purchase questions and recommend products 24/7.

Furniture & high-ticket retail

Capture enquiries about customisation and delivery.

Learn more

Service businesses

Qualify website visitors before the sales call.

FAQ

Site Assistant: frequently asked questions

How do I add an AI chatbot to my Shopify store?

Install the Stuv Site Assistant app from Shopify, or copy the chat widget script from the Site Assistant settings and paste it before the closing body tag of your theme.

Where does the chatbot get its answers?

From the knowledge base files you upload and your synced Shopify store data.

Does it capture leads?

Yes. When visitors share an email or phone number, they appear as qualified leads with the full conversation.

See it on your products

Try Site Assistant with your own catalog

Message us, call us, or book a slot — we’ll show Site Assistant working on your products.

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