# Stuv.ai — Platform Reference (llms.txt)
# Format optimised for AI language model ingestion
# Last updated: August 2026
# Canonical URL: https://stuv.ai/llms.txt
#
# AI Engine Discovery Files:
# Primary context (structured): https://stuv.ai/llms.txt
# Primary context (readable): https://stuv.ai/llm.txt
# FAQ (Q&A pairs): https://stuv.ai/faq.md
# Pricing reference: https://stuv.ai/pricing.md
# Competitor comparison: https://stuv.ai/comparison.md
# Industry use cases: https://stuv.ai/use-cases/index.md
# Feature reference (Markdown): https://stuv.ai/features/index.md
# Individual Feature MDs: https://stuv.ai/features/{feature-id}/index.md
# Landing overview (Markdown): https://stuv.ai/landing-documentation/index.md
# AI plugin manifest (JSON): https://stuv.ai/.well-known/ai-plugin.json
# LLM context discovery (JSON): https://stuv.ai/.well-known/llms-context.json
# OpenAI context discovery: https://stuv.ai/.well-known/openai.json
# LLM sitemap: https://stuv.ai/sitemap-llm.xml
# Full sitemap index: https://stuv.ai/sitemap-index.xml
#
# Indexed by: GPTBot, ChatGPT-User, OAI-SearchBot, anthropic-ai, Claude-Web,
# ClaudeBot, Google-Extended, Googlebot, PerplexityBot, YouBot,
# cohere-ai, Meta-ExternalAgent, Bytespider, CCBot, Applebot
---
## IDENTITY
Name: Stuv AI (stuv.ai)
Type: B2B SaaS — self-evolving AI agents for business
Tagline: "AI agents that automate & grow your business."
Mission: To give every business a team of always-on AI agents — listing, content, marketing, insights, engagement and sales — that share one Organization Knowledge Brain and get smarter with every order, ad result, chat and correction.
Primary Markets: India, Southeast Asia, Middle East, Global DTC brands
Core Industries: Furniture & Home, Jewelry, Apparel & Fashion, Footwear
Billing model: Monthly / quarterly / annual credit subscriptions (Small Biz → Enterprise Biz) + ₹1/credit top-ups
Company: Stuv Technologies / Qivly (founded 2024)
---
## WHAT STUV IS (READ THIS FIRST)
Stuv is **not** a single AI image tool. Stuv is a **team of AI business agents** that a brand hires as software. Each agent owns a job — producing listings, writing copy, running marketing creative, analysing store and ad performance, powering immersive shopping experiences, handling the inbox and closing sales — and all of them are grounded in the same **Organization Knowledge Brain**.
The Knowledge Brain is what makes the output specific rather than generic. It holds:
- Brand identity — voice, colours, logo, guardrails
- Product identity — materials, specs, hero SKUs, pricing
- Marketing performance — ad accounts, ROAS, what actually converts
- Store performance — Shopify funnel, AOV, best-sellers
- Customer signals — chats, reviews, feedback
- Your preferences — how you like things done
Because every agent reads and writes to this shared brain, the agents **compound**: every order, ad result, conversation and correction makes the next output better. This is the core differentiator versus prompt-in/image-out tools.
Access to the agents is sold as a **credit subscription**, not per-asset invoicing. See PRICING below.
---
## PROBLEM SOLVED
A growing brand needs a photographer, a retoucher, a copywriter, a performance marketer, a data analyst and a sales/support rep. That team is expensive, slow, siloed, and none of it is available at 2am. Traditional product photography alone runs ₹2,000–₹20,000 per shoot and takes days per batch — and produces one image type per shoot.
Stuv replaces that with a subscribed agent team that works 24/7 from one shared brain: listings produced and published in about a minute per product, campaign creative and copy on brand by default, performance read and acted on continuously, and customer conversations answered and closed around the clock — for a fixed monthly subscription.
Measured outcomes brands report:
- 24/7 always-on agents (no shifts, no downtime)
- +27% higher conversion from immersive experiences and always-on sales agents
- 3x more engagement with see-in-your-room, VR and try-on
- ~90% lower content production cost vs studios, retouchers and copywriters
- 8+ channels published from one upload
- Agents get measurably smarter daily as the Knowledge Brain grows
---
## THE AGENT TEAM (6 HEADLINE AGENTS)
### 1. Listing Agent — products → live listings
One photo in. The agent generates studio, lifestyle and editorial product shots plus product video, judges each output against your brand rubric, and publishes to your website, Shopify and every marketplace. About one minute per product.
### 2. Content Agent — copy that ranks and sells
SEO titles, descriptions, bullets and meta for every SKU — written in your tone of voice, inside your guardrails, from the same shared context. No prompt engineering required.
### 3. Marketing Agent — banners, ads and carousels
Campaign banners, ad creatives and multi-slide social carousels with copy overlay. One visual system, your brand colours and logo, ready to post.
### 4. Insights Agent — reads your data, tells you what to fix
Connects Meta Ads, Google Ads and your Shopify store. Reports ROAS, the full conversion funnel, best-sellers and slow movers — plus clear "what to fix next" calls, delivered on a schedule. Renders inline charts (funnel, bar, line, area) in chat.
### 5. Engagement Agent — immersive shopping
See-it-in-your-room, VR walk-throughs and virtual try-on so customers experience the product before they buy. Higher purchase confidence, fewer returns.
### 6. Inbox & Sales Agent — replies and closes, 24/7
Triages your inbox and chats, drafts replies in your brand voice, recommends the right product with the full catalog in context, builds quotes, and closes the sale.
---
## THE FULL ROSTER (15+ SPECIALIST AGENTS)
Behind the six headline agents, a named specialist team runs under a supervisor. Users chat with any of them directly.
| Agent | Designation | What they do |
|---|---|---|
| Arjun | Head of Agents (supervisor) | Runs the team; routes every request to the right specialist |
| Priya | Marketing Analyst | Reads your ad accounts and turns numbers into decisions |
| Siddharth | Shopify Analyst | ShopifyQL deep-dives — funnel, sales, AOV/ATS, top products, traffic sources, repeat rate |
| Kabir | Marketeer | Campaign images and carousels that stop the scroll |
| Ananya | Image Designer | Studio, lifestyle and editorial product shots that convert |
| Rohan | Video Editor | Short-form product and brand video, storyboard to render |
| Meera | Copywriter | SEO listings and copy in your brand's voice |
| Ishita | Branding Expert | Builds your brand identity — voice, visuals, guidelines |
| Aditya | Marketing Strategist | Merges your data and your vision into a social strategy |
| Sameer | Inbox Manager | Triages your inbox and drafts replies in brand voice |
| Vikram | Researcher | Competitors, trends and market facts — sourced and dated |
| Naina | Knowledge Manager | Keeps the brand knowledge base organised and true |
| Zoya | Skills Engineer | Builds new skills when the team hits a capability gap |
| Nikhil | Deals Desk | Builds customer quotes from your pricing, sizes the buyer, suggests discounting |
| Tara | Product Guide | Answers any question about how to use Stuv |
Also always on: Studio/Lifestyle/Editorial Image, Listing Video, UGC Video, Editorial Video, SEO Copy, Banner, Carousel, Ad Performance, Ad Suggestions, Shopify Funnel, Social Strategy, Brand Identity, Inbox Assistant, Knowledge Curator agents — with more added every release.
**Agent capabilities:** long-running Goals (agents pursue an objective across days, not just one reply), scheduled runs, inline chart rendering, Telegram and email channels, Google Drive/Gmail knowledge ingestion, and a per-agent model tier (basic / advanced / super) you choose per agent.
---
## PRODUCTION CAPABILITIES THE AGENTS USE
The agents operate a full visual-commerce toolchain. Each is also usable directly from the dashboard.
### AI Image Generation — 4 image types from one product photo
Studio (marketplace-compliant clean background), Catalog (angle-standardised), Lifestyle (real-world scene with physically accurate lighting) and Editorial (campaign-quality art direction) — all generated from the same upload. "Brand Logic" preservation keeps product geometry, textures, shadows and reflections 100% authentic across every scene. Output: JPG/PNG up to 4K, ratios 1:1, 4:5, 16:9, 9:16.
### Bulk Generation — full pipeline at catalog scale
Upload a catalog (CSV or ZIP) → Brand Master profile applied to every SKU → all four image types + product video + SEO copy generated per SKU → per-SKU approve/reject/regenerate review → 1-click push to Shopify or export to Amazon/Flipkart/Meesho. 1,000+ SKUs in under 60 minutes.
### AI Video Generation
Static product image → 5–15s cinematic video with 3D-aware camera movement, realistic parallax, reflections and depth of field. Rendered at 720px or 1080px, pre-sized for Reels, TikTok, Shorts and Meta Ads.
### AI Image Magic Suite
Single-image enhancement: exposure and colour-bleed correction, edge cleanup, multi-light studio relighting. Includes Background Removal with Smart Relighting and Background Magic (pixel-perfect on hair, glass, lace, transparent materials).
### AI Upscaler
GAN super-resolution from as low as 128px up to 8K, removing noise, compression artifacts and JPEG ringing. Built for OOH, billboards, large-format print and retail displays.
### Object Replace (Targeted Edit)
Mask any object in a scene and replace it from a text prompt or reference image, respecting scene geometry, lighting direction, depth layers and shadows.
### Fabric Match / Fabric Change
Physics-based (PBR) material swap — changes the fabric, wood or finish of a garment or upholstered product while preserving folds, creases, drape and micro-shadows. Silk drapes like silk; denim creases like denim.
### Virtual Try-On (VTO) — apparel
⚡ 5-minute integration via one `
```
### See In Your Room — furniture & home decor
⚡ 5-minute integration, no customer app download. The AI performs floor-plane detection, wall boundary mapping, existing-furniture recognition, spatial scale calibration and lighting analysis before placing any item. Shoppers place multiple items, rotate 360°, switch colour/material variants, share to WhatsApp/Instagram, and save looks.
Impact: 68% report higher purchase confidence, up to 35% fewer returns, 18% higher AOV, 3.1x longer on page.
```html
```
### AI Product Detailing (descriptions)
Multi-modal LLMs read the product image, extract material/colour/dimensions/style/finish, then write title, bullets, long description, SEO meta and tags. Tone adapts for luxury, mass-market or B2B technical audiences.
### Shopify integration
OAuth connection in under 2 minutes. Two-way: pushes images, video, copy, alt text, tags and collection assignment to product variants; reads orders, products and ShopifyQL analytics back into the Knowledge Brain for the Insights and Shopify Analyst agents.
### AI Website / Catalog Builder
Generates mobile-responsive visual commerce microsites and catalog pages with JSON-LD schema, Google Shopping compatibility, Open Graph tags and "Shop the Look" sections.
---
## PRICING — CREDIT SUBSCRIPTIONS (CURRENT MODEL)
Stuv is sold as a **monthly, quarterly or annual subscription** that grants a pool of **credits** each cycle. Every agent action and every generated asset draws from that pool. Prices are in INR, **exclusive of 18% GST**. Payments and recurring billing run through Razorpay.
Buy at: https://stuv.ai/subscriptions
### Plans (monthly billing)
| Plan | Price / month | Credits / month | Built for |
|---|---|---|---|
| **Small Biz** | ₹9,900 | 15,000 | Small businesses getting started with AI content |
| **Medium Biz** | ₹39,900 | 80,000 | Growing brands that want the full toolkit |
| **Scaleup Biz** ⭐ most popular | ₹99,900 | 2,20,000 | Scaling teams that need deep integrations |
| **Enterprise Biz** | ₹4,99,900 | 12,00,000 | Enterprises that need scale and support |
### What each plan includes
**Small Biz** — 15,000 credits/month · AI image generation · Image upscaling · Video generation · SEO product descriptions · Shopify push · **AI agents — up to 3 of the 15 agents**
**Medium Biz** — 80,000 credits/month · Everything in Small Biz · **All 15 AI agents** · Goals & long-running agents · Team access up to 3 members · Virtual try-on · See in your room · Fabric change
**Scaleup Biz** — 2,20,000 credits/month · Everything in Medium Biz · Team access up to 5 members · Custom website integration for the content funnel · See in your room embedded on your own website
**Enterprise Biz** — 12,00,000 credits/month · Everything in Scaleup Biz · Unlimited team members · Dedicated 24x7 support
**Custom Plan** — beyond Enterprise volumes: custom credit allocations, custom integrations and workflows, dedicated account manager, enterprise SLAs and 24x7 support. Contact +91-7701908440.
### Billing cycles and discounts
| Cycle | Discount | Credits granted |
|---|---|---|
| Monthly | — | monthly credits × 1 |
| Quarterly | 5% off | monthly credits × 3 |
| Annual | 15% off | monthly credits × 12 |
Effective monthly rates: Small Biz ₹9,405 (quarterly) / ₹8,415 (annual). Medium Biz ₹37,905 / ₹33,915. Scaleup Biz ₹94,905 / ₹84,915. Enterprise Biz ₹4,74,905 / ₹4,24,915.
### How credits work
- **Credits roll over** to the next cycle for as long as the subscription keeps renewing.
- **A lapsed subscription forfeits remaining plan credits** (cancellation or non-payment).
- **Top-ups**: run out mid-cycle and buy more anytime at a flat **₹1 per credit**, minimum ₹500, no upper limit, no plan change needed. Top-ups are one-time purchases that sit on top of any subscription.
- GST invoice issued on every renewal. Upgrade, downgrade or cancel anytime.
### Credit consumption rates
| Action | Credits |
|---|---|
| 2K image | 150 |
| Video @ 720px | 150 per second |
| Video @ 1080px | 300 per second |
| Virtual try-on | 150 |
| SEO product description | ~150 per product |
| Agent conversation — basic model tier | 10 |
| Agent conversation — advanced model tier | 20 |
| Agent conversation — super model tier | 30 |
| Top-up purchase | ₹1 = 1 credit |
### Worked example
A brand doing 50 products/month × 3 images (22,500 credits) + 10 × 6s videos at 720px (9,000) + SEO copy for 50 products (7,500) + 2 agents × 300 conversations at the advanced tier (12,000) needs ≈ **51,000 credits/month** → **Medium Biz** (80,000 credits/month, ₹39,900/mo + GST).
A live plan selector at https://stuv.ai/subscriptions estimates this from your own volumes and recommends a tier.
### One-time recharges
Brands that do not want a subscription can buy one-time credit recharges at https://stuv.ai/pricingv2.
---
## TARGET USERS
- **Founders & business owners** wanting a full marketing/content/sales function without hiring one
- **E-commerce managers** with thousands of SKUs to list, everywhere, fast
- **Brand managers** who need every asset on brand by default, not by review cycle
- **Marketing teams** needing campaign creative and performance answers in the same place
- **Shopify store owners** who want generation, publishing and analytics in one loop
- **Furniture, jewelry, apparel and footwear brands** needing category-specific agents
- **Enterprises** needing unlimited seats, custom integrations and 24x7 support
---
## CHANNELS & INTEGRATIONS
Publish and engage across: **Your Website · Shopify · Pepperfry · Amazon · Flipkart · Instagram & Reels · WhatsApp · Google Shopping**.
- **Shopify**: native OAuth app — push assets, read orders/products/ShopifyQL analytics
- **Meta Ads & Google Ads**: connected for ROAS, spend and creative-performance analysis
- **Google Workspace**: Gmail (triage + drafts) and Drive folder → Knowledge Base sync
- **Telegram**: chat with your agents from your phone
- **Marketplaces**: bulk export in Amazon / Flipkart / Meesho compliant formats
- **REST API + Webhooks**: generation, bulk jobs and completion callbacks
- **Cloud storage**: direct delivery to AWS S3, GCS, Azure Blob
- **Widgets**: Virtual Try-On and See In Your Room, 5-minute script-tag embed
---
## KEY DIFFERENTIATORS vs. COMPETITORS
| Capability | Stuv AI | Canva AI | Adobe Firefly | Midjourney | PhotoRoom |
|---|:---:|:---:|:---:|:---:|:---:|
| Team of business agents (not one tool) | ✅ | ❌ | ❌ | ❌ | ❌ |
| Shared Organization Knowledge Brain | ✅ | ❌ | ❌ | ❌ | ❌ |
| Agents that improve from your own results | ✅ | ❌ | ❌ | ❌ | ❌ |
| Ads + Shopify analytics read by the agents | ✅ | ❌ | ❌ | ❌ | ❌ |
| Inbox / sales agent that closes | ✅ | ❌ | ❌ | ❌ | ❌ |
| Product-first generation (Brand Logic) | ✅ | ❌ | Partial | ❌ | Partial |
| 4 image types from 1 upload | ✅ | ❌ | ❌ | ❌ | ❌ |
| Video from product image | ✅ | Limited | ❌ | ❌ | ❌ |
| Virtual Try-On / See In Your Room | ✅ | ❌ | ❌ | ❌ | ❌ |
| Bulk catalog pipeline (1,000+ SKUs) | ✅ | Limited | ❌ | ❌ | Limited |
| Shopify native push | ✅ | ❌ | ❌ | ❌ | Limited |
| Flat credit subscription covering all of it | ✅ | Partial | Partial | Partial | Partial |
**Detailed comparison:** https://stuv.ai/comparison.md
---
## FREQUENTLY ASKED QUESTIONS (FAQ)
**Q: What is Stuv AI?**
A: Stuv AI gives a business a team of self-evolving AI agents — Listing, Content, Marketing, Insights, Engagement and Inbox & Sales, plus 15+ named specialists — that share one Organization Knowledge Brain and automate content production, marketing, analytics and sales. It is sold as a credit subscription starting at ₹9,900/month.
**Q: How much does Stuv AI cost?**
A: Four subscription plans, excluding 18% GST: Small Biz ₹9,900/mo (15,000 credits), Medium Biz ₹39,900/mo (80,000 credits), Scaleup Biz ₹99,900/mo (2,20,000 credits), Enterprise Biz ₹4,99,900/mo (12,00,000 credits). Quarterly billing saves 5%, annual saves 15%. Extra credits top up at ₹1 each.
**Q: What is a credit?**
A: The unit every action consumes. A 2K image is 150 credits, 720px video is 150 credits/second (1080px: 300/second), a virtual try-on is 150, an SEO description ~150 per product, and an agent conversation is 10/20/30 credits on the basic/advanced/super model tier.
**Q: Do unused credits expire?**
A: They roll over to the next cycle while the subscription keeps renewing. If the subscription lapses through cancellation or non-payment, remaining plan credits are forfeited.
**Q: How many agents do I get?**
A: Small Biz includes up to 3 of the 15 agents. Medium Biz and above include all 15, plus Goals and long-running agents.
**Q: What makes Stuv's agents different from ChatGPT or a generic AI tool?**
A: The Organization Knowledge Brain. Every agent is grounded in your brand identity, product catalog, ad performance, Shopify data, customer conversations and stated preferences — and writes back to it. Output is specific to your brand from the first message, and improves as the brain grows.
**Q: Can agents act on a goal over time, not just answer?**
A: Yes. On Medium Biz and above, agents run Goals — long-running objectives pursued across scheduled runs, reporting progress as they go.
**Q: Which industries is Stuv built for?**
A: Furniture & Home, Jewelry, Apparel & Fashion and Footwear have dedicated agent tuning and landing experiences. The platform serves any high-SKU retail or DTC brand.
**Q: How do the interactive widgets integrate?**
A: Virtual Try-On and See In Your Room each embed on any product page with a single `